As part of the Roadtrippers Content Studio, I designed and created a set of infographics, icons, and maps for a content series about the top 15 RV-friendly national parks in the continental United States. The infographics contain crucial information like seasonality, reservation schedules, fees, and tips to navigate campgrounds, parking, and other RV-specific issues.
Creative Direction: Alex Evjen
Roadtrippers Content Studio
To achieve this rougher hand-drawn style but maintain digital flexibility, I drew, traced, and scanned each layer and element and converted them to bitmaps which I could easily recolor and edit in Illustrator or Photoshop. I needed to create assets that the design team at Thor could quickly put together for future projects — especially the national park icons.
In addition to the national park pieces, I created a series of state maps and infographics for the top five most popular states for RV travel in the United States, with map markers for RV-friendly state parks and forests.